100 Calories Bites

“100 Calorie Bites” is an online snacks shop. It only sells healthy snacks.Every single pack of snacks’ are equal to 100 calories. People can just eat the whole packs without calculation.

The package design is minimal by using typographic, giving reverence to what’s most important the brand strives toward - just right amount of intakes.

Role
 (Individual Work)

Concept
Package design
Branding
Period

Sept 2016-Jan 2017

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Background

100 Calorie Bites is a project i did in the university.Pulling from my research, i found that eating appropriate portions size of snacks may help on diet people to sustain their diet plan.This project would like to raise on diet people (especially women) awareness on keeping an healthy diet plan with balance eating.

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It includes 3 categories : Nuts, Vegetable Chips and Dried Fruits, which are all healthy snacks.

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Lee Ka Ki, Hong Kong
kaki@leekaki.com
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